The Government of India has introduced a social security initiative called the Pradhan Mantri Suraksha Bima Yojana (PMSBY).
AxisBank:
As a participating bank, we are extending this scheme to all our customers. To avail benefits of this scheme you can simply:
  1. SMS PMSBY <nominee name> Y to 9717000002 from your registered mobile number
  2. Apply through Axis Internet Banking
  3. Walk in to the nearest Axis Bank branch